UTA is positioning Rahma as the next evolution of creator-driven talent, emphasizing his cross-platform appeal and the agency's commitment to nurturing digital-native stars into mainstream heavyweights.
Sources say UTA's Creators division has been aggressively hunting viral talent—Rahma's 4.5 million follower count and proven ability to land A-list guests made him a no-brainer target before competitors could circle.
Variety confirmed the signing on June 18, 2026; Rahma's EP 'Please Respond' drops June 26—meaning UTA locked him less than two weeks before his music release date.
This isn't just a signing—it's validation that subway-platform fame is officially mainstream. With UTA's muscle behind him, expect Rahma to start popping up in places far beyond the MTA.
Kareem Rahma just pulled off the ultimate glow-up from viral mic guy to agency heavyweight. The Egypt-born creator, best known for his chaos-inducing interview series "Subway Takes," has signed with UTA for representation across all areas—digital media, filmed entertainment, brand partnerships, the whole nine yards. Let's be real: this move was written in the stars ever since Rahma turned a MetroCard and a clipped-on microphone into one of the most-watched interview formats on social media.
The man has cultivated an audience of over 4.5 million followers who tune in specifically to watch strangers roast each other on New York City trains. That's not luck—that's a brand. And UTA clearly noticed.
Their Creators division, which has quietly dominated the influencer-to-mainstream pipeline for two decades, is betting big that Rahma can translate subway virality into serious Hollywood cred. The timing? Deliciously strategic.
Rahma just launched "Keep the Meter Running," a new YouTube series where he rides shotgun with NYC cab drivers all night long, letting them show him their favorite city spots. Meanwhile, his indie rock band Tiny Gun is dropping its sophomore EP "Please Respond" on June 26—just eight days from now. But here's what really got industry insiders buzzing: the guest list for "Subway Takes" reads like a who's who of Oscar nominees and chart-toppers.
Jennifer Lopez. Charlize Theron. Woody Harrelson.
Ethan Hawke. Charli xcx. Austin Butler.
Even the late Jane Goodall, god rest her legendary soul. These aren't C-listers desperate for relevance—this is legitimate A-tier talent voluntarily sitting in a subway car getting roasted by commuters. That kind of star power doesn't come cheap, and it certainly doesn't come without serious industry juice behind the host.
Rahma's resume extends well beyond viral clips, though. He's got acting credits including Peacock's "Poker Face," wrote and produced his own feature film "Or Something," and has production credits on films like "Caterpillar" and "Ferguson Rises." The guy is running a one-man entertainment conglomerate disguised as a subway interviewer. UTA clearly sees the blueprint—and they're ready to build the house around it.
